When Church Signs Suck: “I am often asked, ‘What then should we put on a church sign?’ I have found that the following ideas work very well:
Bible verses. (Note: Please choose Bible verses that make sense on their own and do not require a theology degree and three chapters of context.)
News of how the church is working in and with the community. As a special bonus, not taking the time to think up these slogans actually leaves time for a church to work in and with the community.
General church news (new pastors, exciting growth, new programs, new buildings, etc.)
Upcoming sermon titles, provided they do not breach any of the above 10 categories.”
(Via Church Marketing Sucks.)